Blog

Business Survival after COVID-19

Consumers have been forced to change their buying behavior and that will have lasting implications for brands and businesses alike. Most of us have been forced to digitize our behavior. Some demographics, like older consumers, may have been uncomfortable with buying groceries and other goods online and this pandemic has forced them to switch. Once

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Working through the Corona Crisis

#coronavirus #workingthrucorona Recently a colleague and friend asked my opinion on posting a notice to market his cemetery/ chapel services this month. I was horrified and though it was in poor taste and seeing this ad would offend anyone reading it.  We are depressed enough—preparing for death is not an uplifting topic but it is

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Is Your website ADA Compliant?

The law that governs accessibility is  The Americans with Disabilities Act (ADA). Title III of the ADA has been interpreted by US courts to apply to websites since January 2018. For websites to be ADA compliant, they need to be accessible. The Web Content Accessibility Guidelines are organized around four principles: Perceivable, Operable, Understandable, Robust Perceivable means that

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Web Hosting & Security

It’s becoming increasingly difficult to stay ahead of the hackers and malware that persists on the internet these days. If any of you watched this episode of 60 minutes , you are aware of the enormous cost of ransomware attacks. The robots that look for vulnerabilities on computers are also looking to break into websites to cause  redirects,

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Own Your Online Reputation

A neighbor speaks highly of you. A satisfied customer recommends your service. It’s what many times keeps us in business.  But what about your online reputation? Are you aware of how your business is reflected online? Testimonials on your site are not worth the same weight as testimonials from  third party verified sites such as

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Truth About Tech

Recent research shows the majority of parents and teenagers check their mobile devices at least every hour. Nearly 50 percent of parents and more than 70 percent of teens feel the need to respond to texts and other notifications immediately. Concerns about the risk of digital addictions has motivated an organization called Truth About Tech

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